WHAT IF YOUR NEW HOODIE FELT LIKE YOUR FAVORITE FROM DAY ONE?

The KUOPIO WASHED women's hoodie is a model from our limited WASHED — THE CLOTHES WE KEEP collection, created for clothes that feel like old favorites from the first wear. This classic oversize women's hoodie combines a relaxed fit, everyday comfort, and distinctive details inspired by vintage aesthetics.

The KUOPIO women's hoodie has a slightly oversized fit with dropped shoulders, allowing it to drape loosely on the silhouette and providing comfort and full freedom of movement. A characteristic detail of the model is the raw-finished seams on the shoulders, which emphasize the hoodie's construction and give it a more distinct, slightly deconstructed character.

The most distinctive element of the KUOPIO model is the originally shaped collar with button fastening. This unusual detail allows the hoodie to be worn in various ways — unbuttoned for a more casual look, or buttoned up, changing the character of the whole outfit and giving it a more enclosed, expressive form.

On the front of the hoodie, there's a kangaroo pocket with distinctive stitching, which increases the model's functionality and simultaneously serves as one of the most important details of its construction. The sleeves and the bottom of the hoodie are finished with elastic ribbed material, ensuring a comfortable fit and helping to maintain the model's proper shape.

The whole is complemented by a subtle embroidered MOTHER EARTH logo, placed on the back, at the bottom of the hoodie. This minimalist detail harmoniously fits the collection's character and emphasizes the refined design.

The KUOPIO WASHED women's hoodie is made from 100% high-quality cotton, ensuring natural softness, breathability, and wearing comfort. It is precisely the combination of natural material with refined construction and a characteristic finishing process that gives the model its unique character.

WASHED — THE FEELING OF A FAVORITE ITEM FROM DAY ONE

The KUOPIO WASHED hoodie has undergone a special garment wash finishing technique, inspired by vintage aesthetics. It is this process that gives the material its characteristic, naturally faded look, color depth, and exceptional softness. Thanks to it, the WASHED women's hoodie looks a bit like it already has a history – like a favorite vintage hoodie you reach for without thinking.

The WASHED process makes the hoodie:

• gain a characteristic, subtly faded vintage effect,
• become exceptionally soft and pleasant to the touch,
• acquire color depth and a unique character,
• achieve a natural, slightly lived-in look,
• feel like a favorite hoodie from the very first wear.

The special finishing technique means that no two WASHED effect hoodies are identical. Individual pieces may subtly differ in shade, washing intensity, or color distribution. This is a natural result of the WASHED process, not a product defect – thanks to this, every KUOPIO WASHED women's hoodie is unique and has its own character.

The KUOPIO women's hoodie will be perfect for everyday, casual outfits. You can pair it with jeans, leggings, wide-leg pants, or WASHED sweatpants. Its classic form, broken by the characteristic collar, raw seams, and expressive details, makes it a potential base for many everyday styles.

This is an oversize women's hoodie that combines the comfort of a classic hoodie with a distinctive construction, refined details, and a unique WASHED effect.

Because the best clothes are not always those that look new.

They are the ones that feel like ours from day one.

WASHED — THE CLOTHES WE KEEP.

- Classic, slightly oversized cut for freedom of movement, comfort, and a nonchalant, timeless look.
- Made from 100% high-quality cotton, ensuring natural comfort, softness, and breathability.
- Special WASHED finish, created using the garment wash technique, giving the material a distinctive, subtly faded effect inspired by vintage aesthetics.
- The WASHED effect makes the material exceptionally soft, with a deep color and a natural, unique character.
- Dropped shoulder line emphasizing the relaxed nature of the cut.
- Raw-finished seams on the shoulders giving the sweatshirt a distinctive, slightly deconstructed look.
- Originally shaped collar with button closure allowing for various ways of wearing the sweatshirt.
- Kangaroo pocket with distinctive trim, increasing functionality and highlighting the model's construction.
- Sleeves and bottom of the sweatshirt finished with elastic ribbed material, ensuring a comfortable fit.
- Minimalist, embroidered MOTHER EARTH logo placed on the back, at the bottom of the sweatshirt.
- Each sweatshirt is unique — the special WASHED technique means that individual pieces may subtly differ in shade, wash intensity, and color distribution; no two sweatshirts are identical.

Orders accepted for processing by 1:00 p.m. are usually shipped the same day, while the remaining orders are shipped the next business day at the latest.

Our products can be returned within 14 days of receiving your order.

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